Designing digital signage that’s optimized to be inclusive for the widest range of people isn’t just a good business practice. It’s the right thing to do.
In a world where access to timely, relevant communications is increasingly important, it’s no surprise digital signage is one of the fastest growing mass communication mediums. And considering digital signage can be found everywhere, from airports and office buildings through retail locations, manufacturing facilities and more, accessibility should be a priority.
Designing accessible systems is central to the effort of providing equal access to people who may require the use of assistive technologies. Therefore accessibility, as it pertains to the design of products and content for people who experience disabilities, is extremely important when creating digital signage applications. Additionally, designing digital signage with accessibility in mind not only benefits people with disabilities, but it also provides benefits for other people as well. As an example, a recent study by Ofcom found that 80% of people who use closed captions are neither deaf nor hard of hearing, illustrating how accessible design has broader impact than the intended audience.
In our Universal Design Guide for Digital Signage, you’ll learn:
- The various factors affecting accessibility
- Questions to ask regarding the location, mounting, interactivity, and audience of your digital signs
- Four digital signage design principles and best practices
- Accessibility quick tips
- Visual examples